This browser is not actively supported anymore. For the best passle experience, we strongly recommend you upgrade your browser.

Foot Anstey

| less than a minute read

A cautionary tale for brand owners: Adidas v Thom Browne and the position on 'Position Marks'

In our increasingly visually dominated world, where brand identity is as much about design language as it about logos or names, the placement of a brand’s mark can be just as distinctive as the mark itself. These so-called ‘position marks’, trade marks that protect the specific placement of a sign, colour, or design element on […]